Chris Hemsworth, Daniel Bruhl, Rush, Film, Fashion, Style, Designer, Salvatore Ferragamo, Niki Lauda, James Hunt, Formula 1

Salvatore Ferragamo Goes Back to the Seventies

Chris Hemsworth, Daniel Bruhl, Rush, Film, Fashion, Style, Designer, Salvatore Ferragamo, Niki Lauda, James Hunt, Formula 1Fast cars, beautiful men and designer clobber – sounds like a dream come true if you ask me. Upcoming flick Rush is set in 1976, at the height of Formula 1’s “golden era”, and tells the story of the infamous rivalry between British driver James Hunt (played by the delicious Chris Hemsworth) and Austrian Niki Lauda (played by Daniel Brühl).

And it turns out Brühl’s costumes are designed by none other than Salvatore Ferragamo!

Daniel Bruhl, Rush, Film, Fashion, Style, Designer, Niki Lauda, Formula 1, Salvatore FerragamoThe fashion house has designed the wardrobe for both Niki Lauda and his wife Marlene Lauda (played by Alexandra Maria Lara); and creative director Massimiliano Giornetti has explained the thinking behind the beautiful costumes:

“I created Niki Lauda’s character’s wardrobe for the film with his most distinctive traits in mind, an extremely determined sportsman, obsessed with perfection, never leaving anything to chance, whether it be a strategic move or a stylistic detail… To reflect his strong and unyielding character, I chose exclusive fabrics, clean cuts and sharp forms for his clothes: from impeccably tailored fitted Prince of Wales jackets to short suede jackets with leather trim combined with denim. A stylish and subtly refined allure that is also the epitome of pure intrinsic elegance. All of which imbued with the unmistakeable fashion sense of the 1970s, which remains a source of highly modern inspiration.”

You can watch the trailer here and see more images from the film over at Marie Claire.

What do you think of the costumes?
Will you be going to see Rush?
And more importantly, are the Seventies back in fashion!?

Photo Credit: promotional images by Rex: taken from the Marie Claire article
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This entry was published on 08/19/2013 at 9:00 am. It’s filed under Designer and tagged , , , , . Bookmark the permalink. Follow any comments here with the RSS feed for this post.

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